2019 Spring CCDA Socal Conference

Career Counseling Across the Generations: Building Bridges from Gen Z to Baby Boomers

Conference Description:

Today’s workforce is comprised of a wide swath of generations, from the newly-employed Generation Z up to the seasoned Baby Boomers. Career development practitioners are tasked with developing their competencies and skillsets when working with individuals from these various generations. In the workplace, there is also the potential for a robust exchange of ideas when diverse teams are communicating effectively. This conference will focus on the unique characteristics of, specific challenges experienced by, and effective strategies for working with each of the various generations now populating the workplace and our classrooms. Specific generations within diverse and underserved populations will also be emphasized.

Register here


May 10th (Friday), 2019


Mt. San Antonio College

1100 N. Grand Ave.

Walnut, CA 91789


William Scroggins, Ph.D. 

Dr. William (Bill) T. Scroggins took office as the ninth President & CEO of Mt. San Antonio College on July 1, 2011. Dr. Scroggins came to Mt. SAC with nearly 40 years of experience in higher education including 11 years as an administrator. He served as Superintendent/President of College of the Sequoias in Visalia, served as Vice President of Instruction at Modesto Junior College for five years and as Interim President for two years, was Dean of Science and Math at San Bernandino Valley College after being a Chemistry professor at El Camino and Chabot Colleges.

Esther Landin


Esther Landin is a Workforce Development professional with nearly 10 years of experience bridging the pathways between traditional education and the workforce in order to reduce the middle skills gap, decrease the unemployment rate of youth and young adults, and increase access to education, training, and employment for individuals with barriers to employment and education as a means for upward social mobility and achieving social justice and equity. She is also an independent consultant, the founder of the Orange County Opportunity Youth Collaborative, and a former Advisory Committee Member of the Orange County Re-entry Partnership (OCREP).

Serena Santilles, MS, NCC, MCC, LPCC


Founder of Career Journeys, Inc., and Co-Founder of PursuitWise, Inc. Serena is a creator of innovative career development programs for several prominent corporate teams, universities and community colleges.  She has also assisted hundreds of career transitioning adults in realizing their professional aspirations and has created and facilitated hundreds of team sessions for a variety of corporate workgroups and leadership development programs.  Serena has provided career and consulting services to such organizations as: Disney, BHP Billiton, NBCUniversal, Asplundh, Hulu, Opus Bank, SCE, Edison International, University of Miami, USC, Caltech, and Scripps College to name a few. She serves as an adjunct faculty member at California State University, Northridge in the Educational Psychology and Counseling graduate program where she prepares future career, college and psychology professionals in honing their skills. Serena holds a Master of Science in Counseling, Career Counseling from Cal State Northridge and a Baccalaureate degree in Mass Communications from UC Berkeley. Serena is also a published author on the topic of Personal Branding and Leveraging Your Uniqueness for a text on Communication, Training and Development, Kendall Hunt Publishing. 

Paolo Varquez, M.S.

Topic: Dreaming Beyond a Bachelor's Degree: Career Counseling with DACA Students

Paolo currently serves as the Technology Chair for California Career Development Association (CCDA). He is a Career Services Specialist and Counseling Instructor teaching Career and Life Planning courses online and on-site at Coastline in Orange County. In his college, he is a co-lead for the Career Exploration work group for the Guided Pathways committee and is the Chair of Communication and Accreditation for Classified Senate. He has been a conference speaker and a keynote speaker for CCDA speaking on topics of live streaming career development workshops and best practices for career exploration. He currently a candidate at CSUF's Doctorate of Education (Ed.D.) program with a specialization in Community College Leadership where his dissertation focuses on the career and major decision making process for Latinx transfer students. His specialty is in career exploration, development, counseling, and education and has mission in improving this area in the community college system through technology, innovation, and social justice.

Markell Morris

Coming soon!

LaMont Perry

Coming soon!

Allen Ceravolo

Coming soon!

California Career Development Association, is a 501(c)6 non-profit organization. CCDA,10736 Jefferson Blvd., #220, Culver City, CA 90230
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